Peratikos
Peratikos is a leading construction material company that imports and distributes various multi-national brands of the building industry. When the company assigned appios® for a complete branding, the studio produced not only the new identity but designed all the labels, informational leaflets and stationary.
The new logo uses the initial letter of the company’s founder, Kyriakos Peratikos, but alters it to create a dynamic stamp-like design.
“A bold identity was introduced for the Peratikos products line, with different colours denoting the different types of coatings. The goal of the product’s label design is for them to appear accessible to professionals while maintaining a technical aspect not commonly seen in the competition’s branding. ”