everfx
The Studio was tasked to refresh the brand and create a robust manual for the Forex company everfx. As the everfx business thrives — entering new fields, expanding, reaching out to new customers — it is necessary that the everfx brand grows with it.
We wanted to make sure that the brand keeps its customers loyal and satisfied while acquiring new audiences. appios® designed a book that will help communicate the everfx brand in consistent and imaginative ways, both inside and outside the company.
“Our vision was to create a unique and complete Customer Experience across all digital and physical touchpoints of the everfx platform. The single notion we want to grow in the customers’ minds is ‘everfx = for every trade’”